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Heart of the Community Fund

The Virgin Money Foundation is on a mission to support community regeneration by backing the people who can make big changes happen locally.

They love helping local communities thrive, so every three months they are working with the Virgin Money Lounges in Glasgow, Sheffield, Edinburgh, Norwich, Manchester, Cardiff and London to give three local community organisations the chance to receive £2,000 – with awards of £1,000 and £500 for two runners-up.

The awards will go to the community organisations with the most votes from Virgin Money customers and Virgin Money Lounge members. There is a voting unit in each of the Lounges and visitors can pick up a small red heart when they visit, to put into the tube named with the community organisation they'd most like to support.

The Heart of the Community Fund support projects:

  • Run by smaller local community organisations. That means annual running costs of less than £500,000.
  • Working in the parts of the city that need money the most.
  • With strong local roots.
  • Benefiting the wider community.

Funds can be used to buy materials and equipment, make improvements to a community building or sports facility, clean up an area of wasteland or support an event. The money could also pay for staff to run an activity.

In London, applications will only be accepted from community organisations working in Inner London. In Manchester we will accept applications from community organisations working in Greater Manchester South (Manchester City, Salford, Trafford, Stockport and Tameside).

Spending the Money
Funds can be used to buy materials and equipment, make improvements to a community building or sports facility, clean up an area of wasteland or support an event. The money could also pay for staff to run an activity.

What isn’t eligible?
There are some causes we can’t support, like:

  • General appeals. So Virgin Foundation can't award £2,000 towards a very big appeal.
  • Sponsorship or marketing – like Virgin Foundation's name on a football shirt, or advertising in a magazine.
  • Projects looking to raise money that’s already been spent.
  • Appeals that only benefit one person.
  • Animal welfare 
  • The day-to-day costs of schools and other educational facilities.
  • Medical treatment or research, hospices and medical centres.
  • Promotion of religious, political or advocacy-based groups.

For further information and details of how to apply please click here

Funder: 
Virgin Foundation